The CFPB, DOJ fines and REC have caused numerous banks to develop home ownership, business and other programs to benefit the AACM. Now most financial institutions only require credit a good credit history of paying their rent and utility bills on time for homeownership loans. The issue is those banks that budget a REC will only target a minimal segment of the AACM and take a number of years to measure results. But... doing business at banks has gotten so bad, African Americans consider it a crime called "Banking While Black" and don't trust the banking industry.
Given history of banking in the United States- which was created when slavery was still legal deliberately excluded for a century, it's no surprise African Americans don't trust them. But research shows banks and corporate America supported Black Lives Matter before their financial allegations but has basically rescinded their support. Because Caucasian youth supported their Movement banks and corporate America support it too. The primary reason is Gen Z and Millennials annual gross spending when combined with Baby Boomers will soon grow to $70 trillion annually-making it one of greatest wealth transfer in modern history and America companies want to grow their brands.
Therefore building on the tremendous success of our African American Heritage Check Series™ (AAHCS), we saw an opportunity to assist banks struggling to enter a new era of demonstrating their commitment to uplifting Black lives. The AAHCS is the original bank checks targeting AACM which increased traffic, brand loyalty and produced millions of dollars for the financial industry.
We submit, Dr. MLK,Jr stated, Lincoln's Emancipation Proclamation only freed the slaves but offered no benefits to start their lives. Therefore, to commemorate 162yr anniversary of the Emancipation Proclamation and the memory of MLK,Jr, we introduce the EmanSpirations Affinity Debit Card & Checks (EDC) from the AAHCS at banks offering rewards & benefits. The EDC will be the symbol for the sacrifices by African Americans to help establish American Democracy at this crucial time with each transaction.
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